Benefits for the Race
First and foremost, your runners love it and they want it. This is evidenced by video viewing site statistics.
A recent Marathon with 17,000 runners, had 33,000+ unique visitors, who created 250,000+ page views.
They visited the site from all 50 states and 23 countries. This illustrates the extent to which the runners share their video with extended family and friends. The site remains up for a year and it gets visitors for the whole year as runners make new friends and share their finish. Realize thru FinishCam that a Grandfather in Seattle can soon see a video of his Granddaughter finishing a race in Florida! Historically, 77% of the runners notified by a race email that the video is up and available, open that email and over 90% follow the link to view it. They spend over 5 minutes average on the site - seeing themselves and their friends. This clearly shows the extent which runners like this FREE to them, feature!
Second, the trend to providing this feature is expanding rapidly as is evidenced by adoption by the R’ n R’ races and other progressive events. Our feature was created for the 2008 Houston Marathon and this January we successfully provided this highly popular race with it’s third annual FinishCam feature. You can view the 2010 Chevron Houston Marathon at:
http://HoustonMarathon.FinishCam.com ![]()
(Type in a name like “Smith” to search.)
Third, there are number of ways the event can not only provide the feature to the runners but also realize a positive cash flow from it. Each of the many page views contain a full page Header/Banner which is a dramatic advertising vehicle that reaches not only the great demographic audience of the runners, but also their friends and families. FinishCam makes this Header/Banner available 100% to the race to sell or monetize as they wish. It can be sold as a sponsorship item, as a perk for the title sponsor or even for a charity. In fact with a custom web site, FinishCam can create a whole donation system to encourage “after race” donations to the race’s charity.
FinishCam is suitable for any race …. 50 or 50,000 runners!
Call Alan at 888-313-8688 x-701

